Times Square, New York, United States, 2018
NYCxDesign. Design Pavilion
zU-studio´s aim is to invite people experience consciousness and stilness at the most stressful public square in the world, Times Square
( ) New York
Design Pavilion , NYCxDESIGN
New York, United States, Summer 2018
Times Square, Broadway-46th Street
Javier Zubiria Gallastegui
Photos: Hugo Iglesias Photo, ( Rune Stokmo )
In this period of technological revolution where our lifes are becoming more and more stressful due to the anxiety accumulated in our bodies and our minds, our aim is to invite people experience stilness, awareness, quietness and peacefulness at the most crowded and noisiest plaza in the world, Times Square.
Parenthesis ( ) , "where people (re)-connect" is the moment and the space to connect with our inner world, to feel our presence, to feel creative and to dream.
We started analyzing the daily body postures of human beings. Our working and living environments are changing as our necessities evolve, but somehow the furniture hadn´t change that much in terms of functionality.
We are willing to explore and discover new body postures. We are conscious of the impact of body positions on people´s physical and mental health.
On the first prototype, we are presenting a new verb. It is not reclining, it is not lying down, but it is re-lying.
Re-lying is benefitial for our respiratory, digestive and circulatory systems. Re-lying reduces pressure on the lumbar discs, reduces your heart rate, improves your breathing and basically, reduces your anxiety.
The creation of a new perspective in the city, from where we can observe new details. The circular disposition of our installation as a sign of love, peace and unity between human beings. Seven furniture pieces, in honour to our seven chakras in our body.
Our vision is to implement this concept in airports, museums, schools, offices and public spaces all over the world.
What if we could use our waiting moments to dream and create, instead of checking and re-checking our social media?
For those who are not in New York during 11-20th May 2018, the ( ) installation will remain at Times Square for the entire summer.